MIS 304

Summary of Tech Talk 

Perfect Corp. Is a leader in AI and AR beauty technology, has came out with a new virtual try-on system so you can see yourself in hairstyles and make up and hair accessories that uses AI. The YouCam Makeup app they offer the thing that lets users style their hair in many different, but realistic ways, so it can be personalized as much as the user wants.. It has changed how people think about hairstyles and what they end up choosing. The platform uses this new AI and stable diffusion models that essentially can make a huge number of very realistic hairstyles, colors, and patterns because of the gradient of colors they can use, and have it match skin tones and more. This lets people see how different make up styles and hair accessories will look on their own faces. 

We have all been to the barber or hairdresser and not known what we want, or how a certain hairstyle will look until after the fact. Even if you do not know what to do, Perfect Corp.’s generative AI makes hairstyle changes that are different for each person, and adaptive for that reason. The results look very real and you can add fixed filters as well! This is a big improvement over previously made ai make up start ups, and a big step up from the first face filters on the market. The AI for Perfect now makes completely new, one-of-a-kind looks for every individual person. This will assist beauty patrons to make a more complex decision and more confident decision about how to style their hair.  

Even Alice Chang, which is the CEO and founder of Perfect Corp., says that this breakthrough in technology will be of great benefit to both hair experts and regular people alike. It is easy to find the right look because you can try on a lot of different hairstyles in real time, saving money as well! And potential waste products. The technology also makes consultations better for hairstylists and product makers by giving customers more in depth data-driven experiences. 

Perfect Corp. wants to make the beauty business better for the environment as well as for customers. Testing and samples for cosmetics that are done the old-fashioned way make a lot of rubbish because a lot of the products go bad or are not used at the end of the day. Now people can virtually try on makeup, hair color, and skin care products from Perfect Corp! This helps the environment and cuts down on waste too! This means that they don’t need as many real testers and boxes. AI-powered skin analysis tools help people find the best products for their skin type, so they don’t have to buy the same things over and over again and are more likely to buy things they really need and will actually use. 

Perfect Corp. partners with well-known brands to offer customers shopping experiences that are both highly personalized and good for the environment, using AI and Augmented Reality. It helps the beauty industry go more digital and be better for the environment, which is in line with many sustainable practices and goals by people and companies nowadays. 

In short, Perfect Corp.’s generative AI hairstyle and make up try-on changes the way that beauty technology is used by combining allowing for new ideas with the help of AI, and offering customization to a whole new level for every individual customer, and it is even good for the environment as a kicker. This technology not only makes things easier and more fun to try on new hairstyles, but it also cuts down on waste and encourages better more sustainable shopping. This will ultimately make fashion and beauty cleaner and more responsible in the future.